Concierge Auctions Sells Six Luxury Hawaiian Properties at Live, On-site Auction in Kauai, Hawaii

Global outreach results in 90 property showings and 19 bidders

PR Newswire
KAUAI, Hawaii
Oct 16, 2010

KAUAI, Hawaii, Oct. 16 /PRNewswire/ -- Six outstanding pieces of property - five of which are located within a private, gated subdivision adjacent to a reservoir on Kauai's lush North Shore known as Mali'e Wai, and the other which is known as the Villa at Secret Beach on exclusive Kauapea Road - successfully sold at auction Thursday, NYC-based luxury real estate auction firm Concierge Auctions has announced. The live, on-site sale was held in cooperation with Koa Properties. The buyers were represented by Tiffany Spencer and Neal Norman of Koa Properties and Russell Tucker of Turtle Cove Realty.

"Thank you and congratulations to the team at Koa Properties, with whom we have a wonderful partnership. There is no denying the power of our combined efforts, evidenced by over $17 million in sales together in just over six months," stated George Graham, CEO of Concierge Auctions. "Our ongoing relationship with Koa Properties and the fact that both of our sellers today were repeat clients speaks towards the team-oriented mentality, enthusiasm and skill of the Concierge team. Buyers, sellers and agents who have experienced our performance first-hand have come to know our platform as an efficient tool to achieve market value for the most premier properties within a predetermined timeframe."

Concierge Auctions' extensive global outreach produced a remarkable 90 showings and 19 bidders from 8 US states and Canada. The five-week marketing campaign and aggressive sales efforts, broker outreach and public relations generated 1,897 visits to the auction websites from 20 countries (led by the US, Canada, Russia and Argentina) and 44 US states (led by CA, HI, CO and NY).

"The five properties of Mali'e Wai had been on the market for 16 months, and although we exposed this listing with all of the traditional marketing tools available, we had not generated significant interest," stated Neal Norman of Koa Properties. "After partnering with Concierge Auctions the properties had 60 showings in five weeks - six times the amount they had received in the entire 16 months prior. The Villa at Secret Beach witnessed a similar outcome. To have 30 qualified showings on a property of this caliber in only five weeks and six bidders is outstanding. The power of the auction platform to aggregate interest by establishing a deadline is undeniable, and the Concierge team is the best in the country when it comes to auctions of luxury properties."

Mali'e Wai, which means "Quiet Waters," is a 16.29-acre gem located on a private reservoir on Kauai's North Shore, close to numerous amenities and minutes from some of the island's finest beaches. Five parcels were offered within this luxurious lakefront property, including two residences, two lakefront lots, and 11 acres with an agricultural accessory building.

"I was blown away by the interest that Concierge Auctions attracted," stated Mali'e Wai seller Jeff Smith. "Although the prior, traditional advertising efforts were widespread, buyers were reluctant to step forward with offers. By setting a deadline, the Concierge platform allowed me to turn the tables around, and bidders were forced to compete for the right to own in Mali'e Wai. It was great to witness such strong buyer activity again."

The Villa at Secret Beach, also known as Lewalani, which means "Highest of the Heavens," is the crown jewel of four properties in a 40-acre Kauapea Road estate developed by The Michele Hughes Company. Situated on an ocean bluff lot of just over four acres, the site offers a three bedroom, four bathroom, 3,104-square-foot home with unobstructed, panoramic views of the north shore's stunning coastline and Kauai's signature Mount Makana ("Bali Hai").

"Following the successful sale of Pueo Point in August through Concierge Auctions, I am thrilled to have found two new owners who will enjoy living in these remarkable properties. Kauai is a special place to develop and own real estate, and I look forward to future projects on the Island," stated the Villa at Secret Beach seller and real estate investor Michele Hughes of the Michele Hughes Company. "I have enjoyed the partnership of Koa Properties and Concierge Auctions, and I appreciate all of their efforts towards accomplishing my goals."

Concierge Auctions is currently accepting applications from luxury sellers nationwide with premier, storied properties. The company's innovative auction platform offers a 60-day disposition solution from engagement to closing. For more information about Concierge Auctions and its services please call 888-966-4759 or visit

About Concierge Auctions: Concierge Auctions is the preeminent luxury real estate auction firm serving high-end sellers nationwide. A leading provider of services for individual and institutional owners of luxury residential real estate, Concierge Auctions is revolutionizing the industry by offering an accelerated marketing process that obtains fair market value for high-end properties in a determined time frame. Building on a centuries-old method for selling the finest art and antiquities, the company combines the latest technologies and marketing programs with experienced personnel to generate the maximum value for the most premier properties in an open, competitive forum. As a preferred auction provider to Sotheby's International Realty® and other luxury brokerage firms, the company has executed auctions throughout the country, from New York to Hawaii. The company's database includes more than 50,000 luxury real estate buyers and agents from all 50 states and 38 countries and territories. The principals of Concierge Auctions have been involved in the transfer of more than $2 billion in luxury real estate sales over the past 10 years. For more information, call 888-966-4759 or visit

SOURCE Concierge Auctions