The Orange County Dream: Sprawling Land in Sunny SoCal heads to the Auction Block

Concierge Auctions to sell rare, 22 acres in San Juan Capistrano

Oct 28, 2014

SAN JUAN CAPISTRANO, Calif., Oct. 28, 2014 /PRNewswire/ -- Five years ago, when Mike Barth had the chance to purchase 22 undeveloped acres in his hometown of San Juan Capistrano, he jumped at the opportunity. A SoCal contractor, Barth is not unfamiliar with the real estate market — the acreage was a rarity then, and today, represents one of the largest single parcels of land available.

Concierge Auctions to sell rare, 22 acres in San Juan Capistrano

Envisioning building his family's dream estate, Barth saw the property as both a business investment and an investment into his family's future. He pictured a place where he could sip his morning coffee while staring out into the Pacific; he imagined an ultra-private getaway for his family, adorned with grape vines and olive trees; Barth saw his grandkids on the back of a horse, hitting the equestrian trails.

Barth's dream is now San Juan Capistrano's premier residential and development opportunity.

"As the years passed and the land stood undeveloped, I decided that the property deserves to be enjoyed by someone with the same passion I once had. I want to see it reach its true potential," stated Barth. "Which is why I decided to sell, and why I chose a format that would allow for a timely transaction, contingency-free; a win-win for both me and the next owner."

The Smart Choice: Auctions are the Future of Luxury Real Estate

Queue New York-based luxury real estate auction firm Concierge Auctions. Barth hired the firm to sell his pristine acreage, now known as The Hills of Juliana Farms. Once offered for $3.95 million, the property will be sold during a live auction on December 11th. So what does that mean for the sale price? It's 100% up to the bidders.

"Selling without reserve, we look forward to enabling a diversity of buyers to name their price. Ultimately, the highest bidder will win," explained Concierge Auctions President Laura Brady. "With so many use potentials, this is a tremendous opportunity for anyone searching for a prime piece of California real estate."

Concierge Auctions is no stranger to the California market — and certainly not to equestrian estates. The company, which sold L.A.'s Robert Taylor Ranch in 2013 and Amber Hills Estate earlier this year, has also represented horse-lover retreats as far away as Hawaii and Calgary, as well as throughout the Rocky Mountains and Northeast.

One of Southern California's Hottest Locations

The property, located within the gated community of Juliana Farms, is an hour south of Los Angeles, 23 minutes from Laguna Beach and a short ride to the best nightlife in San Juan Capistrano. Beautiful orange groves with trails weave throughout the property. The acreage is ripe for development, with potential for a housing site with a state-of-the-art equestrian riding stable — or, sectioned into two parts: 17+ acres zoned residential/agricultural, ideal for an estate, and nearly 5 acres, potentially sub dividable into single-family home sites.

Re-imagining New Construction in Orange County

"To find 22 acres in Orange County is virtually unheard of," stated listing agent Carlos Hernandez of RE/MAX Encore. "If privacy is important to you, this is the place. It has full valley views, and on a clear day you can even see the ocean from the highest elevations. If you're seeking a slice of heaven to build your family's dream ranch, there's plenty of room. If you're wanting to potentially develop, the property is ideal."

Auction Specifics and Property Previews

The auction of The Hills of Juliana Farms, located at 31495 Juliana Farms Road in San Juan Capistrano, California, will be held live on December 11th. A 3% commission is offered to the buyer's representing broker. The property is available for preview from 1-4pm on Wednesday and weekends, and daily by appointment. See Auction Terms and Conditions for full details. For more information, call (212) 257-5018.

The 4-1-1 on The Hills of Juliana Farms

  • One of the largest buildable parcels available in the SoCal market
  • 22+ acres in San Juan Capistrano set among meandering equestrian trails in the gated community of Juliana Farms
  • Offers seclusion with ocean views
  • 17.3 ac zones residential/agricultural
  • 4.73 ac zoned single-family with potential to subdivide
  • Near Orange County beaches and Dana Point Harbor
  • Minutes to elementary, junior, and high schools (public and private)
  • Close proximity to Marabella and San Juan Hills County Clubs

About Concierge Auctions

New York-based Concierge Auctions is the dominant player in the luxury real estate auctions sector, selling high-end properties worldwide through a transparent and market-based bidding process. Since its founding in 2008, Concierge has successfully closed over a half-billion dollars in luxury properties, with $194 million contracted in 2013 alone — at an average price of $5.4 million. The business has spanned the globe, domestically from New York to Hawaii, and abroad from Fiji to Toronto. Concierge recently received the "Best Overall Marketing" award from Who's Who in Luxury Real Estate and was named one of America's fastest-growing companies by Inc. Magazine.

This property is listed for sale by Carlos Hernandez (01430223) of ReMax Encore dba The Hernandez Group (01904696) 31931 Camino Capistrano, Suite B, San Juan Capistrano, CA 92675 - (946) 661-7300. Auctioneer Frank Trunzo (CA Bond #511522). Concierge Auctions, LLC is the provider of auction marketing services and possesses California Auctioneer's Bond #511475 - 777 S. Flagler Drive, West Palm Beach, FL 33401 (888) 966-4759. The services referred to herein are not available to residents of any state where prohibited by applicable state law. Concierge Auctions LLC, its agents and affiliates, broker partners, Auctioneer, and the Sellers do not warrant or guaranty the accuracy or completeness of any information and shall have no liability for errors or omissions or inaccuracies under any circumstances in this or any other property listings or advertising, promotional or publicity statements and materials. This is not meant as a solicitation for listings. Brokers are fully protected and encouraged to participate. See Auction Terms and Conditions for more details.

Media inquiries:
Jamie Silverstein
(212) 415-3036

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SOURCE Concierge Auctions