Concierge Auctions Sells Oahu, Hawaii Ranch With Two Parcels Totaling 110 Acres Overlooking The Pacific Ocean And Adds Adjacent 8 Acres

Outreach for ranch parcels with views of the famous "7-Mile Miracle" attracts 7 bidders in cooperation with Hawaii Life Real Estate Brokers and spurs seller to offer a third parcel

May 1, 2013

OAHU, Hawaii, May 1, 2013 /PRNewswire/ -- Not only did two ranch parcels totaling 110 acres overlooking Oahu's famous "7-Mile Miracle" and

the world-renown Sunset Beach sell yesterday at a live auction by NYC-based Concierge Auctions, but the auction activity also spurred the seller to include an additional, 8-acre parcel. Seven bidders competed to own the three properties, which sold in cooperation with Neal Norman, R(B) and Julia Napua Fetzer, R(A) of Hawaii Life Real Estate Brokers. The buyers are represented by Chaney Padaca R(A) of Sterman Realty, Scott Carvill R(A) of Carvill and Company, and Hawaii Life Real Estate Brokers.

"There is no other way to bring the market to a property faster and with more integrity than working with Concierge," Norman added. "They are the swat team of local, national and international marketing when it comes to high-end real estate. It has been my pleasure to have successfully and personally represented buyers and sellers of over 18 Hawaiian properties with their company."

"Paumalu Ranch is a rare real estate offering that deserved the attention of buyers worldwide. With so many use options, we were able to attract a variety of high-net-worth buyers, ranging from entrepreneurs and CEOs to investors and developers. The high interest level was evidenced by the sellers' inclusion of the third parcel last-minute. The bidding was so active that it simply made sense," stated Mike Russo, Chief Operating Officer of Concierge Auctions. "Having sold nearly 30 Hawaiian properties in past few years, it's clear that the Concierge platform has resonated with sellers and agents on the Islands, as they've come to understand our process as the most effective way to achieve the highest price for unique properties in an accelerated timeframe."

Concierge Auctions' global marketing campaign generated over 3,000 website visits from 45 US states (led by Hawaii, California, Texas and New York) and 40 international countries (led by Canada, the UK, Ireland and Brazil). A total of 1,403 prospects were identified, and 7 bidders participated in the sale.

"The Concierge team is a very professional and accommodating group," stated one of the sellers, Bruce Linder. "What attracted us to them is the idea that their auction platform puts a spotlight on premier properties that otherwise might not be noticed. Their efforts gathered attention from buyers around the world and focused their minds on Paumalu Ranch."

Paumalu Ranch, located at 58-378 Kamehameha Highway in Haleiwa Town, the largest commercial center on the North Shore, boasts some of the most spectacular scenery in the world. Engulfed by a lush, native Hawaiian landscape including rugged mountains, verdant valleys and vast open space, the area is warm year-round and lends itself to countless ocean activities. Encompassing over a mile in length and totaling over 110 acres, Paumalu ranges in altitude from 400 feet above sea level to up to 600 feet. The property offers some of the best and most exclusive panoramic views of Oahu's North Shore, Mt Ka'ala and Kaena Point. The crashing waves below make the area one of the best surfing spots on the planet. Located minutes from the beach, Paumalu Ranch also offers a rare equestrian lifestyle, ideal for riding trails; hunting pheasant and wild boar; dirt biking; farming and ranching. Two ranch residences are allowed, with barns and accessory buildings permitted for each parcel. The property also offers security, open space, the ability to land a helicopter, water, electric, phone lines and privacy found in very few places in Hawaii. Paumalu Ranch not only provides an excellent vantage point to view surfing, but also humpback whales, along with a host of other amenities, including a location just three miles from the Turtle Bay Resort with championship golf and world-class dining, shopping and spa facilities.

"My experience working with Concierge was very rewarding and positive. It was impressive to see the amount of leads generated and then followed up by our Concierge project manager, Mario Vargas," Fetzer stated. "I appreciated his partnership with me as listing agent as he and the team narrowed down the leads to those that were truly serious and qualified. There was a lot of excitement throughout the auction process, which brought us here, to a successful sale. We congratulate the new owners and hope to work with Concierge again in the future."

Concierge Auctions has several other upcoming auctions throughout the country. If you or someone you know is interested in buying or selling a remarkable luxury property through Concierge, call 888.966.4759 or visit

About Concierge Auctions: Concierge Auctions is the preeminent luxury real estate auction firm serving high-end sellers nationwide through an accelerated marketing process that obtains fair market value for high-end properties in a 60-day timeframe. The company has executed auctions from New York to Hawaii and hosts a database that includes more than 100,000 luxury real estate buyers and agents from all 50 states and 38 countries and territories. The principals of Concierge Auctions have been involved in the transfer of more than $2 billion in luxury real estate sales over the past 10 years.  For more information, call 888-966-4759 or visit

SOURCE Concierge Auctions

For further information: Lauren Hovey, Rubenstein Public Relations, 212-843-8392,